Industry expert gives CMS insights to TSOM students

Industry expert gives CMS insights to TSOM students
Dhirja Dhingra gives a live demo on Denmark CMS. Photo by Maansi Sreejith
By Shreya Dattatraya Chougule

The Editorial Board of Times School of Media got a chance to learn about the Content Management System, Denmark, from industry expert Dhiraj Dhingra. The workshop conducted on February 5, 2024, gave insights on backend management of website to twenty-four select students.

The Editorial Board responsible for reporting university events were taught the functions and fundamentals of CMS Demark that is also used by the newsroom of Times Now. “Denmark is like Lego. Every block has been built with a purpose in mind and to make the experience seamless,” Dhingra said, discussing how the CMS came into being. The students learnt about various features of the CMS, including SEO optimisation, uploading reports, photo gallery and analytics.

The workshop was conducted with a focus on visual stories. “Today, consumption is moving towards visual stories. Google has been promoting content with richness to its users. It is likely that your content will have a good reach if you use a combination of text along with videos and photos that make up visual content,” Dhingra said.

The Editorial Board was trained on how to efficiently use the CMS with all the new features that were added after the last session in 2018. There were live examples from Times Now that were included to make the session interactive. Dhingra cleared students' doubts and guided them to achieve the best for the Times of Bennett website.

“For a while, there had only been a certain way of doing things on CMS. Now I know there are so many streamlined methods to do the same task. Not just that, for a while I have been leaning towards text stories. However, after today, I have developed an interest in photo and video stories as well,” Pranavi Ambati, 2nd year BAJMC, student said.

The session proved to be of great help to board members, as they not only had an opportunity to explore the existing features of CMS, but are now one step closer to industry level understanding of digital journalism.

(The writer is a Semester IV BAJMC student)

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