Male grooming products go green

Male grooming products go green
By AYUSH KHURANA

NEW DELHI: Climate change and environmental degradation have been making headlines for quite some time. To avoid more damage to the environment, many companies are shifting to Green Production.

A male grooming company, ‘Everman’, is handled by a team of five people including the owner Hardik Singhvi, who lives in Telangana. They mainly sell hair products such as hair waxes, pomades and hair serums.

Their products are free of alcohol, sulphates and parabens which do not damage anyone’s hair. Their products are cruelty- and plastic-free. Everman also uses biodegradable jars, which are ocean-friendly too.


After Everman has stepped into the world of green manufacturing, it attracted many consumers due to its transition. Due to this step, the company featured on many Instagram posts, which promoted sustainable development.

It was a positive point for them as during this time of environmental degradation, many consumers are searching for products, which are plastic free. So switching to green manufacturing also helped them in boosting up their sales.

Many buyers from large businesses are looking for more sustainable options of production and services which can share sustainability. After shifting to sustainability, the manufacturing becomes more feasible and free of charge.

Green Manufacturing will be the most efficient way to decrease waste from operations and improve the quality of the product. Green manufacturing has many benefits such as reduced costs, friendly packaging, contribution to the environment and many more. In India, Green Manufacturing is at a stage where it is ready to take off. While, there are many companies, which are on their way to switching to sustainable production.

The transformation journey to green manufacturing has just started. In India, if there is a successful transformation to green manufacturing, it will bring spectacular benefits to industry.

The story first appeared in The Times of Bennett, the lab newspaper produced by the first semester students of The Times School of Media.

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